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An Australian perspective on the relationships between standardisation of the retail offer, the retail brand and organisational performance

机译：澳大利亚对零售商品标准化，零售品牌和组织绩效之间关系的看法

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作者
Bridson, Kerrie; Mavondo, F.; Evans, J.;
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年度 2001
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原文格式 PDF
正文语种 eng
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An Australian perspective on the relationships between standardisation of the retail offer, the retail brand and organisational performance

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